Californian lifestyle in Berlin-Mitte. For its first store in Germany, Rails has secured the approx. 70 sqm store, which was previously operated by Lee/Wrangler for many years and is characterized by a very large window front, in an absolute top location on Alte Schönhauser Straße.
In addition to Rosenthaler Strasse and Neue Schönhauser Strasse, Alte Schönhauser Strasse has become another popular shopping location at Hackescher Markt in recent years. Hip lifestyle brands in particular have set up shop here.
Founded in Los Angeles in 2008, Rails has grown from a small label that started with a single hat to a full collection for men and women. Sold in top international retailers and worn by a loyal following of celebrities and tastemakers, the brand is known for its relaxed and contemporary clothing.
Today, Rails is sold by more than 1,000 retailers in 30 countries, including its own flagship stores in New York, San Francisco, Newport Beach, Paris, London, Amsterdam and now Berlin. 13 Rails stores have already opened worldwide.
The store was brokered to the American fashion label by CITYJUNG REAL ESTATE.